Affiliate R&D: To On-ramp or Not To On-ramp?

In October we published our first Affiliate R&D article covering a month-long guest experiment. While writing that article, it got us thinking about On-ramp programs. At my affiliate, until about 2 years ago, we had a free one-on-one class followed by a mandatory 4 week On-Ramp program. This was based primarily on an idea floating around the CrossFit community at the time that a gym wasn’t “good” if it didn’t have at least a 4 week On-Ramp program. We have since switched to a model where we allow new members directly into our regular classes. Still, we continue to wonder about which model is the best for an Affiliate.

As part of our ongoing Affiliate research efforts, we decided to send out a survey to the Affiliates on our site in search of concrete answers. A very special thank you goes out to the 82 gyms that took the time to respond to us. The survey included the following questions:

  • How long has your gym been open?
  • How many members do you have at your gym?
  • Do you have a mandatory on-ramp/beginner/fundamentals program?
  • How many members do you gain, on average, each month?
  • How many members do you lose, on average, each month?
The Data

We received responses from a very broad sampling of gyms. Of the responding gyms, 41% have been open 2 years or less, while 59% have been open 3 or more years. In terms of membership size, 59% of the gyms have 100 or less members, while 41% have over 100 members. The most common gym age was over 4 years (26%) and the most common gym size was 51-100 members. We also found that there was a statistically significant positive correlation between gym age and gym size. In general, older gyms are more likely to have more members than newer gyms.

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Length of On-Ramp Program vs. Gym Age and Size (members)

The first thing we noticed when we looked at the On-ramp numbers was that there wasn’t a clear preference for certain lengths of On-ramp programs. The responses were fairly balanced across all of the options. We were surprised to see, however, that only 55% required an On-ramp longer than a single day. We analyzed the data, controlling for gym size and gym age, and found no statistically significant relationships between gym size or gym age and On-ramp preference. This indicates that larger or older gyms are not systematically choosing programs of certain durations. The takeaway from this is that there are plenty of gyms of all sizes and ages employing each of these options.

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Updated Mobile Navigation: The Tab Menu & Universal Search

Tab Menu

Navigation made simple.  Switch between different parts of the app quickly and efficiently.  The tab menu includes:

  • To Dos: Contains a list of workouts that have been planned for you for the current day.  Log results for them directly from this tab.
  • Log: Log a workout result you did independent of any planned workouts.  If you don’t belong to a gym, or you don’t Plan workouts for yourself, this will be the tab you use most.
  • Gym: Contains a live feed of the posting activity of your fellow gym members.  Stay up to date on who’s logging what numbers.
  • Notifications (only on iPhone): View comments other users have made on your workout posts.
  • More: Access your personal profile (including your Fitness Level), our database of workouts and movements, WODscreen, and social media sharing.

Android users will find the new tab menu along the top of the app. iPhone users can find theirs along the bottom of the app.

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Universal Search

Easily search the entire app by simply typing in the first few letters of your query. We’ll generate a list of appropriate movements, workouts, and fellow gym members.

The search box appears automatically at the top of the iPhone app from the “To Do” tab. From the same tab, Android users can access the search box by first clicking on the “3 dots” icon located at the top-right of the app.

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WODscreen 2.0: No Computer Needed

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Photo Courtesy of Diablo CrossFit

Last year we introduced WODscreen, an easy way to wirelessly display your WOD Leaderboard on any TV. We’re happy to announce that we have now fully integrated it with Google Chromecast ($35) and both our iPhone and Android apps. This will give our users the ability to launch WODscreen from a smartphone and have it run all day, without the need for a computer! Also, we designed WODscreen to cost you as little as possible. The feature is included in each of our plans. Below is a quick demo on how to use WODscreen 2.0 at your Gym:

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New Fitness Level Workouts

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To date our Fitness Level is our favorite and most popular feature. It embodies everything we are striving to accomplish at Beyond The Whiteboard.  The feature was designed to give athletes more information and analysis about their workouts and their physical capacity. For every athlete on our site, we calculate their “Fitness Level”, which is a single number from 1-99 that represents their overall Fitness. The number captures how an athlete’s performance stacks up to the rest of the community.

Fitness Level Overview

In our Fitness Level feature, we look at your performance on specific lifts, runs, rows and workouts (Metcons). For the lifts, runs, and rows, we automatically pull in your best results, regardless of what workouts you post the efforts under. For the four “Metcon” categories, we maintain specific lists of workouts (referred to as “Fitness Level Workouts”). Up until now, we have been looking at Rx’d results from 113 different Fitness Level workouts over these four categories (Bodyweight, Light, Heavy, and Long). Based on these results, we calculate your Category Levels for each of these Metcon categories. To ensure statistical accuracy, we only include workouts that have over a threshold of results posted.

Over time, new workouts become popular enough to be included, and so we update our lists to include a broader variety of workouts. We are happy to announce that we have added an additional 175 workouts to our list of Fitness Level workouts. This brings the grand total to 288 Fitness Level workouts, not including all of the workouts that give you credit for the other four categories (Power Lifts, Olympic Lifts, Speed, Endurance).

You can view all 288 Fitness Level Workouts by going to “Explore > Workouts” on BTWB, clicking the “Fitness Level” filter, and selecting “All”. From there you can easily Log any of these workouts, or quickly “Plan” them to add them to your workout calendar. You can select other options to further filter down the list.

Changes To Your Score

If you’ve done any of these new Fitness Level workouts as Rx’d in the last 6 months, you will notice some changes to your Fitness Level over the next few weeks. This is good news, because the more results we have for you, the more accurate your Fitness Level will be. In this case, a sudden drop in an overall Fitness Level score, or in any of the individual category scores, doesn’t represent a reduced fitness capacity, but rather a more accurate representation of one’s actual capacity. You don’t want the highest number. You do want the most accurate number.

If you’ve done any of these new Fitness Level workouts as Rx’d in the last 6 months, you will see some changes in your Fitness Level over the next few weeks. This is good news, because the more results we have for you, the more accurate your Fitness Level will be.

A Glimpse Into The New Workouts

New Bodyweight Metcons (45 New Workouts)

Bodyweight Metcons are workouts that only contain unweighted movements (e.g. Pull-ups, Running, Box Jumps, etc.) and can be completed in 20 minutes or less, on average. Here are 10 popular new Fitness Level workouts from this category:

30 MU for time
1/2 Cindy
Brenton
Ryan
G.I. Jane
Burpees: 50 Reps for Time
Adrian
Hope For Kenya
Moore
Wilmot

New Light Metcons (62 New Workouts)

Light Metcons are workouts that contain at least one light-weighted movement (e.g. Deadlift, Snatch, KB Swings, etc.) and can be completed in 20 minutes or less, on average. We consider the standard Benchmark Rx’d weights as “Light” (e.g. 95lb Thrusters, 225# Deadlifts, 135# C&J, etc.). Here are 10 popular new Fitness Level workouts from this category:

The Chief
Lynne
Open 13.4
Open 13.5
Hope
Dirty Thirty
Rahoi
Danny
SQT
Omar

New Heavy Metcons (28 New Workouts)

Heavy Metcons are workouts that contain at least one heavy-weighted movement (e.g. Deadlift, Snatch, KB Swings, etc.) and can be completed in 20 minutes or less, on average. We consider weights higher than the standard Benchmark Rx’d weights as “Heavy” (e.g. 115lb+ Thrusters, 275lb+ Deadlifts, 155lb+ C&J, etc.). Here are 10 popular new Fitness Level workouts from this category:

Holbrook
Squat Clean & Jerk: 30 Reps for Time
2011 CrossFit Games Event 3
Tommy V
2011 CrossFit Games Event 4
Pheezy
CrossFit Games Regional 12.2
Santora
21-15-9: Power Cleans and Thrusters
AMRAP 5 mins: Deadlifts and Push Press

New Long Metcons (39 NewWorkouts)

Longs Metcons include workouts that are longer than 20 minutes, on average. They can contain any types of movements or loading. Here are 10 popular new Fitness Level workouts from this category:

Jerry
Wittman
Hammer
Loredo
Klepto
Holleyman
Blake
Hotshots 19
Bulger
The Ghost